Terrified of TikTok? Intimidated by Instagram? Here are a few pointers to help you put together a social media strategy.
Author Archives: robstringer
It’s been a long time since I blogged on this website! And this is why…
2021. For me, as for so many people, it’s brought both challenges and change. Fortunately, some of that change has been really good.
Mind control: The dastardly trick to more social media shares
When it comes to crafting social media content, there is some psychology behind post popularity.
Warm employee engagement for the cold, dark days
Employee engagement ideas to keep the fire burning.
Why tone of voice is essential/wonderful/SuPer-CoOl! for your company
Whether your target audience are scarf-knitters for guinea pigs, or not, setting your company tone of voice is essential.
Succumb to the seven deadly sins of social media marketing
When it comes social media marketing, there’s always room for a little wickednessssss.
Sharing is caring: seven stonking reasons why small businesses should blog
Put the doughnut down. I’m about to impart great wisdom about blogging.
After COVID-19: Will your employees still want to work with you?
Businesses are finding out (the hard way) just how effective their official communications channels actually are.
Five fun ways to reach your audiences during COVID-19 lockdowns
Spread your wings: reach your audiences creatively.
Internal podcasts: Build a bridge to employees during COVID-19
A simple internal podcast can help you to communicate meaningfully with your employees.